2023

CREDITS

Creative director
Lorenza Bas

Graphics & event management
Isidora Marambio Pooley

Art direction
Amalia Munoz

Styling
Santiago Herrera

Makeup Director
Camila Ortiz

Curator
Paula Ceroni

Makeup Team
Andrea Gamio 
Catalina Samaniego
Florencia León  

Production Assistants
María Bolocco
M. Jose Arteaga

Photography
Ignacio Gutierrez
Jo del Villar  

Models
Mayumi Kadobayashi, Beatriz, Sofía Muñoz, Martina Valenzuela, Diana Richard, Bethania, Carina Bergmann, Charo Alvarez, Frances Orroño, Barbara Durand, Josefina Vicuña, Rena Arriagada, Candela Roccia y Paloma Cummins.

Flower Arrangements
Camila Espinoza

DESCRIPTION

Lorenza's project is inspired by the French term “Jamais Vu," which describes seeing something familiar in a new light. The exhibition presented three other artists who also had to explore the concept of paramnesia, a memory disorder. The show features sensory music and models who showcase the clothing as true works of art.

The goal was to provide a unique sensory and visual experience that allows viewers to see clothing from a different perspective. It also promotes local talent and the importance of collaborative work between artists.

Lorenza hopes that her initiative will change how we think about fashion, encouraging a more authentic and conscious approach to clothing and art.